PROJECT OVERVIEW
The Challenge – The Via Dinarica is a new multi-country initiative in the Balkans that has created a new mega-walking trail that traverses 6 countries – and they need a way to promote it.
Our Approach – to film and develop branded content tv series that follows the adventures of a group of travelers as they set off to become the first group to complete the entire Via Dinarica, over 650 kilometers in length. We filmed a pilot episode and created trailers, with the rest of the series now in planning.
